In this video lesson, we are going to walk you through how to connect google analytics with AdWords. We are going to show you, step by step on how to connect both Google Analytics to AdWords together.

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Transcription of Connect Analytics To AdWords

Step 1:

To connect google analytics to AdWords, find the Google Analytics property you want to in Google Analytics, then go to the admin panel by clicking on the gear icon at the bottom right.

Once you’re in the admin panel click on AdWords Linking.

Connect Analytics to AdWords
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Step 2:

Once you’re in the Google AdWords link group, you’ll see one or multiple AdWords account linked to your Google email address. Select the one you want to link to this google analytics property and click continue.

Connect Analytics to AdWords
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Step 3:

For the next step, you need to select which view Google AdWords will be connected to. Select the one that you use the most and where you have created the goals in.

Then click on Link accounts.

Connect Analytics to AdWords
Start The Google AdWords Course

Step 4:

A good thing to do is also to check that your goal conversion is correct into Google Analytics. For this go to goalĀ setup, click on the goal you’re interested to track, then under goal details, you can verify the goal conversion. If this one is 0 you might want to double check that the goal is correctly setup. If you have just created this goal check again 24 hours later.

Connect Analytics to AdWords
Start The Google AdWords Course

Step 5:

Once you have done all this, return to Google AdWords and refresh the conversion page. Then you will see all the Google Analytics goals that you can import into Google AdWords.

Connect Analytics to AdWords
Start The Google AdWords Course
Summary
Connect Analytics to AdWords
Title
Connect Analytics to AdWords
Description

In this video lesson, we are going to walk you through how to connect google analytics with AdWords. We are going to show you, step by step on how to connect both Google Analytics to AdWords together.

Pablo Bizzini

Pablo Bizzini

Partner & Head of Growth @VigderMedia

Connect Analytics to AdWords

by Pablo Bizzini time to read: 4 min
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